Six extremely contracted years ago (sleep deprivation truly demonstrates the relativity of time over the life-time of a child), my husband and I were searching for a name for our first-born. I have no idea whether the Greek word for 'whirlwind' was a self-fulfilling prophecy or an ironic mad-lib, but so it came to be: born in Dubai, raised in South Africa and now in North Carolina over her lifetime.
Her dad is one job of a 60-job production plant that has been established by an international snack foods company, South African firm Stormberg Foods. Stormberg Foods produces meat protein snacks, dubbed “Project Jerky” by economic developers. Not to nitpick but I have come to learn that Biltong is NOT Jerky, the preparation is markedly different. Google, which never lies says that Biltong is a dried and cured steak cutlet which is traditionally marinated in vinegar and spices that add extra flavour to the meat. On the otherhand jerky has an unspiced dry and smoky taste because it is cooked on a rack. In review; Biltong well-hung and air-dried whilst Jerky is toasted.
Her dad is one job of a 60-job production plant that has been established by an international snack foods company, South African firm Stormberg Foods. Stormberg Foods produces meat protein snacks, dubbed “Project Jerky” by economic developers. Not to nitpick but I have come to learn that Biltong is NOT Jerky, the preparation is markedly different. Google, which never lies says that Biltong is a dried and cured steak cutlet which is traditionally marinated in vinegar and spices that add extra flavour to the meat. On the otherhand jerky has an unspiced dry and smoky taste because it is cooked on a rack. In review; Biltong well-hung and air-dried whilst Jerky is toasted.
Crystal Gettys, president of the Wayne County Development Alliance, says conversations between economic developers and Stormberg have been ongoing for the past year. Company representatives visited Goldsboro four times prior to making their decision. And they brought their families on one of those visits to scout “the quality of life” in North Carolina, she says.
The product, called “biltong,” is similar to beef jerky and is described as an all-natural, gluten-free snack. It’s distributed under several brand names targeted toward both pets and people, including “Free Range” and “Best Friend,” sold at Woolworth’s in South Africa. The company has an in-house “African Pride” brand, as well as another pet treat label, “Beg & Barkers.”
The company doesn’t currently distribute its products in the United States, but that’s likely to change
“They have been doing market analysis for over a year now, looking into different avenues in which they can market their product,” Gettys says. The plan is to set up shop in Goldsboro and distribute up and down the East Coast, aided by North Carolina’s highway system, which also factored into the decision, says Gettys.
In a prepared statement about the expansion decision, CEO Gary Moorcroft said the state’s central location on the East Coast was driving factor, as was the low cost of establishing facilities.
“Add a stable labor force, with agricultural processing experience too,” he stated. “The support from the state, city, county and other agencies has been very impressive,” he says.
Stormberg was also lured by a performance-based grant of $125,000 from the One North Carolina Fund, which requires a local match.Wayne County had a 5 percent unemployment rate in April, the most recently-available statistics put out by the North Carolina Department of Commerce. Statewide, the average was 4.3 percent.
Source: Biz Journals
The product, called “biltong,” is similar to beef jerky and is described as an all-natural, gluten-free snack. It’s distributed under several brand names targeted toward both pets and people, including “Free Range” and “Best Friend,” sold at Woolworth’s in South Africa. The company has an in-house “African Pride” brand, as well as another pet treat label, “Beg & Barkers.”
The company doesn’t currently distribute its products in the United States, but that’s likely to change
“They have been doing market analysis for over a year now, looking into different avenues in which they can market their product,” Gettys says. The plan is to set up shop in Goldsboro and distribute up and down the East Coast, aided by North Carolina’s highway system, which also factored into the decision, says Gettys.
In a prepared statement about the expansion decision, CEO Gary Moorcroft said the state’s central location on the East Coast was driving factor, as was the low cost of establishing facilities.
“Add a stable labor force, with agricultural processing experience too,” he stated. “The support from the state, city, county and other agencies has been very impressive,” he says.
Stormberg was also lured by a performance-based grant of $125,000 from the One North Carolina Fund, which requires a local match.Wayne County had a 5 percent unemployment rate in April, the most recently-available statistics put out by the North Carolina Department of Commerce. Statewide, the average was 4.3 percent.
Source: Biz Journals
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